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5 Predictions for Sales Leaders in 2026

The hype has cooled. The questions have gotten sharper. Here's what comes next.

5 Predictions for Sales Leaders in 2026
Written by
Jason Ambrose
Published on
January 6, 2026
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What You'll Learn

CEO Jason Ambrose shares five predictions shaping sales in 2026:

• Sales methodologies move from busy work to behind the scenes
• The era of AI experimentation is over
Spoiler: people will still have jobs
• Goodbye walled gardens. Hello personal interfaces.
• Buyers will penalize you for sameness

Based on conversations with hundreds of sales leaders over the past year.

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