Account Strategy

Develop winning account strategies with proven frameworks for planning, prioritization, and long-term relationship growth.

Articles

Discover articles that help GTM and RevOps teams improve pipeline, process, and execution.

Small Bets, Big Results: Michael Cingari's AI Vision at Verizon
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Small Bets, Big Results: Michael Cingari's AI Vision at Verizon

Michael Cingari's shares how small bets led to big results with AI and automation at Verizon Business
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Boost Sales & Skip Tasks with Next-Level Generative AI Success
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Boost Sales & Skip Tasks with Next-Level Generative AI Success

Explore the latest in account planning and deal qualification from People.ai.
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GTM Insider: Can Thought Leadership Level Up Your Sales Organization?
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GTM Insider: Can Thought Leadership Level Up Your Sales Organization?

Hi, I’m Chad, VP of Sales at People.ai and your newsletter host this month. Let’s dive into selling with thought leadership—beyond just LinkedIn posts
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GTM Insider: My Conversation with Cisco at the Gartner CSO Conference
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GTM Insider: My Conversation with Cisco at the Gartner CSO Conference

People.ai CRO Laura Palmer shares insights from the Gartner CSO & Sales Leader Conference and her chat with Cisco’s GTM and RevOps leader.
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Top SalesAI Prompts for Sales Leaders and Sellers
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Top SalesAI Prompts for Sales Leaders and Sellers

Discover the top SalesAI prompts designed for sales leaders and sellers to unlock valuable insights across opportunities, contacts, and accounts.
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Soft Skills Matter Most in AI Economy: Insights from Xapa CEO
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Soft Skills Matter Most in AI Economy: Insights from Xapa CEO

AI Innovator Christine Heckart explains why in an era of explosive AI and technology growth, emotional intelligence has never been more important.
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Resources

Explore our library of guides, playbooks, and eBooks designed to help revenue teams leverage AI, align sales and marketing, and build predictable pipeline growth.

Generative AI Use Cases for Sales Organizations
Resource

Generative AI Use Cases for Sales Organizations

Learn basic and advanced ways teams can start leveraging GenAI for sales right now to enhance real-time decision-making.
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Use AI to Turn Seller Insights into Strategic Revenue Growth
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Use AI to Turn Seller Insights into Strategic Revenue Growth

Discover how a data-driven solution helps RevOps leaders streamline seller workflows, enhance data quality, and cut admin costs.
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5 Ways AI Helps Marketing Drive Revenue for Your Org
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5 Ways AI Helps Marketing Drive Revenue for Your Org

Learn five ways marketing can harness the power of automation, AI, and data-fueled insights to position itself as a strategic partner to sales.
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Enable Effective Account Planning and Tracking in Your CRM
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Enable Effective Account Planning and Tracking in Your CRM

Read our checklist to see how CRM-native account planning tools can help sales teams build and execute account-level strategies with ease.
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5 Keys to Unlocking Accurate Sales Forecasts in Fiscal Year 2023
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5 Keys to Unlocking Accurate Sales Forecasts in Fiscal Year 2023

Discover how a data-first pipeline strategy boosts forecasting accuracy by 90% and helps achieve more predictable revenue targets.
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Optimize Your Revenue Operations and Pipeline Generation Engine
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Optimize Your Revenue Operations and Pipeline Generation Engine

Improve pipeline health and revenue by refining strategic account planning and territory design through continuous improvement efforts.
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Topics

Whitespace Analysis
Territory Planning
Risk Resolution
Rep Coaching
Pipeline Visibility
Relationship Mapping
Pipeline Management
Opportunity Qualification
Opportunity Management
Inspection
Forecasting
Culture
Consistent Sales Process
Account Execution
Account Management
Account Coverage
Buyer Insights
Account Strategy
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