5 Ways Marketing Can Use AI to Become a Revenue-Driving Partner in Your Organization

July 25, 2023


Gartner predicts that by 2026, B2B organizations that leverage an “orchestrated customer engagement” model will outperform their competition in revenue growth by 50%.

The highest-performing sales and marketing teams succeed by calling upon a unified data set fueled by automation, AI, and precise recommendations surfaced in the tools they already use.

In this list, learn how to: 

  1. Automate contact creation to expand your pool of marketable contacts
  2. Continuously enrich contact records
  3. Analyze historical data to understand key buying stakeholders
  4. Leverage engagement dashboards to help progress deals
  5. Track campaign influence to prove and improve ROI

Download the list to learn more

Learn all of the ways can  drive revenue growth for your business